DHX MEDIA ASSUMES INTERNATIONAL BROADCAST AND LICENSING RIGHTS FOR YO GABBA GABBA!

Halifax, NS – 24 September 2012 – DHX Media Ltd. (TSX ticker: DHX), a leading independent international producer, distributor and licensor of mainly children’s entertainment content, has assumed all of the international broadcast and licensing rights for its hit pre-school television property Yo Gabba Gabba!. The show is produced by DHX Media subsidiary W!LDBRAIN Entertainment. Previously, international broadcast and licensing rights were managed by Zodiak Rights.

Steven DeNure, President and COO of DHX Media said: “It’s a natural step for us to bring the international rights to Yo Gabba Gabba! in-house where we have the distribution and licensing resources to manage the brand globally.  We would like to thank Zodiak Rights for their contribution in building the international brand to date, and we are now focused on boosting the presence of Gabba in its existing territories as well as extending its reach into new markets.”

Yo Gabba Gabba! is an award-winning, live-action television series and live stage show with an unconventional formula which has created a triple stacked fan base, making it one of the most popular entertainment properties among preschoolers, parents and indie music lovers alike.

The show is in its fourth season in the U.S., airing multiple times a day, seven days a week on Nick Jr.  Yo Gabba Gabba! also has a robust consumer products program  in the U.S. that boasts over 40 major licensees, including a master toy license.  The popular stage show will kick-off a highly anticipated third live tour this November.  Internationally, the BAFTA and Emmy award-winning series has been licensed in over 50 territories with key broadcasters including Nickelodeon in the UK, Australia and Italy; ABC Australia, Tiji in France and Disney throughout Latin America.

Yo Gabba Gabba! is created by Christian Jacobs and Scott Schultz and is produced by The Magic Store and W!LDBRAIN Entertainment.  Jon Berrett and Michael Polis, President, W!LDBRAIN Entertainment and EVP, Branded Entertainment & Consumer Products, DHX Media, are executive producers.

For more information please contact:

David A. Regan – EVP, Corporate Development & IR, DHX Media Ltd. +1 902-423-0260

For DHX Media information, please contact:
Aimee Norman at DDA Blueprint PR +44 (0) 20 8985 4708 or aimee@ddablueprint.com

For W!LDBRAIN Entertainment information, please contact:
Kelly Kimball at K2 PR +1.310.271.1400 or  kkimball@wildbrain.com

About DHX Media Ltd. 
DHX Media (www.dhxmedia.com), together with its subsidiary, W!LDBRAIN Entertainment, is a leading international family entertainment rights creation and management company with three-award-winning production facilities, worldwide distribution and a global consumer products business. DHX Media has produced over 40 original television series, including world-recognized series such as Franny’s Feet, Animal Mechanicals, Kid vs. Kat, Angela Anaconda and Martha Speaks, and maintains a library of over 2,500 half-hours of animation and live-action programming.  The company’s global licensing group oversees a diverse merchandising portfolio for proven properties, including the hit U.K. seriesRastamouse, airing on CBeebies. DHX Media has offices in Toronto, Halifax, Vancouver, Los Angeles and London.  DHX Media is listed on the TSX (Toronto Stock Exchange).